Marketing and promotion content on social networks

If getting new customers, or satisfy those who already have, have developed a strategy for content marketing , you must also worry about share and promote what you want others to see. For that, social networking will be your allies. Then you will know just some tips to help you with your promotion on social networks .

Use appropriate social networks
After you create your content, using social promotion. Investigate first where your customers or those who want to see what you posted you or your company. Depending on your area of work, they may find themselves in a professional network like LinkedIn . Or maybe looking encompass a wider audience and for that you must use Facebook. You also can not rule out other like Instagram, especially if you want to attract visitors through visual content you've created.

Collect your content to Internet search engines
and information items that you think might be interesting, but very few people reach them directly. This will only happen if they know the exact web address of them, or if a link from somewhere else has made ​​them reach it. Those who do not know, or who are looking for similar information, will search through Google, Bing or Ask, to name the most important. If you have not reported these services about the existence of your site and your articles, I recommend doing that today. In this way, the next time a person seeking information about products or services, you may find your content. And if you've created and shared this content through an account on Google+, these links may also appear on these results in Google.

Use Public Relations
Your website, company or business is not the only cause of contents. Each day, hundreds of companies launch new products to market, publish new documents or create new marketing campaigns. For ordinary consumers, find out all these activities will be impossible, so a PR service will help you distribute your content to media, journalists, bloggers and organizations to help you spread your message. If it is interesting content for your audience, the media and people might even republish and promote what you have created through their own accounts and social profiles. onewaytextlinking.com

Includes social buttons for others to share
Web applications as addthis.com and sharethis.com help you add social buttons on your website or blog. So those who read your content will later share with their own friends, followers and contacts on those social networks where they participate. These buttons include the most popular networks like Twitter, Facebook or LinkedIn, to name a few. Nor aside to blog networks like Wordpress, Blogger or Tumblr.
Depending on the platform you use for your blog or website is already incorporated these buttons could be social, so you should only activate them.

Efficiently Promotion 
If your goal is to share this content you've created using different profiles, an administrator or client for social networks like HootSuite will help you optimize the time you spend on it. So you can spend more time developing your communication and social media marketing strategies, instead of having to get in and out of different sites every day. In addition, you can schedule these updates in advance and you can even add collaborators to help you manage all these activities.

Be brief
Depending on the social network where you promote, make sure your content can be summarized adequately in a descriptive title or a few paragraphs. This will help others to understand more easily. And in the case of Twitter, remember that you will have less than 140 characters to promote it, and you must subtract space for the full URL to your article, as well as considering the space for others to retweet and include their own comments.

Measures and evaluates the results
In addition to an application or plug-in as Google Analytics on the website where you publish your content, so you midas visits and other important statistics, do not forget to check out permanently so you Facebook delivers. These appear in the admin panel on Facebook Pages . For statistics on other services you can use sites with advanced features to Instagram , or Twitter using the HootSuite delivery you, among other possibilities.

Posted By Muhammad Asif4:32 PM

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Consolidating your debts ... Does your solution?

The solution looks too easy. As if by magic, in announcing the bank will offer a solution that will reduce your monthly installments of RD $ 70,000 to RD $ 47,000 only.

"Consolidating" your debts, you will achieve a monthly savings of RD $ 23 billion. Now, signing those papers, will reduce by 33% your monthly payment to the bank. Rather than assign him 50% of your income to banks, free up 10% for other needs or to be less pressure on the month to month. A blast!

Is it really the debt consolidation the solution to the problems of our "enliados"? Will we be able, by means of this nice financial engineering, prevent the row of lepers follow fatter bank?

Reply is a bit complicated, but I will mention this: debt consolidations can do much harm as good, and are not, nor will, healing the problem of my enliados.

Debt: Cause or consequence?

Our debts are more than the cumulative gap between what we enter and what we spend. To try to solve the problems of over-indebted enliado the restructuring and consolidation of liabilities equals the terminally ill meet prescribing an aspirin and water. Balm.

Certainly among enliado costs are those generated any interest, blackberries and other financial penalties. These can vary greatly and it is always a good idea to optimize the shape of funding to reduce, as far as best we can, this item.

The graph is clear: no credits ranging from 12.25% (like a home mortgage loan) and others that come to 102% (like credit cards of the same entity) or to 360% of usurer the corner.

Something that everyone must understand is why this disparity as high. How is it that the same entity, the same customer, can lend at interest rates so different? Is not that the same money?

That history is long, but let's say a product tends to be much more risky, expensive to attend, subject to fraud and other breaches and blackberries. The more control these risks, resulted cheaper for the bank and therefore more attractive to the customer.

When consolidating debts, what is done is unify into a single loan, payable obligations generated by vehicle loans, consumer and credit card in one document, often covered by a mortgage, as is the case reflected in the table of the announcement.

By consolidating the total debts of the client, the better bank documents, protects and guarantees their loans, creating an asset that, although at a lower interest rate, is much less risky.

The customer also benefits. Indeed, the monthly fees will be achieved as well indicates reduced advertising. The question, of course, is: How is this magic?

Simple: in the example above, the client will stop paying interest rates above 100% on their credit cards, and so is able to reduce the cost on your consumer loans and vehicle.

Let's be clear (although this is NOT shown in the ad): the RD $ 23,000 monthly fee we can reduce the 65% of the savings are due to the restructuring of only 7% of the debts.

In other words, if the client in question achieved by means of a serious plan austerity, rationalization and refocusing of spending, pay self RD $ 300,000 owed on cards and a personal loan, accomplish get, by itself, an 65% of the monthly savings that we are selling.

Why choose this option before debt consolidation? First, because if a household was able to collect RD $ 4,100,000 in total debts, I'm sure tying the belt is able to, in a short time (12 months?), Go settling these RD $ 300,000.

If you decide to consolidate, also will settle these RD $ 300,000, for a fee more comfortable, but rather to achieve in 12 months, last paying that debt ... To 180 months (if consolidated to 15 years)!

The other risk to consolidate your debts, more worrisome, is that good he can be put off addressing the real demon: overspending that has given their income.

We are all difficult to face the reality, especially when it is hard, as the enliados. But it's better now than postpone, deny or think that will resolve in time. I know some entrepreneurs dear friends, to do just that, in the course of a year lost more than RD $ 2,000,000,000. Big mistake that.

In short: if you're going to keep spending as before, beyond their means, whether consolidated or unconsolidated, as both roads will take you to the same cliff. Only one faster than the other. He already knows.

The bank, though, will gain longer, have better guaranteed risks and lose less. So think again.

Posted By Muhammad Asif11:21 AM

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Determine what content is relevant to the position

It happens that sometimes developed a long article and did not get the position we have chosen key phrase.

This is important to note that sometimes the length of the article does not mean having a better positioning, google actually what you resolve most valued is what the user is looking on google and often not an article.

An example, if a user searches for "hotels in Pakistan" very probably looking for:

• Names of Hotels (not one but several)
• Descriptions (which contain ratings and photos) and
• Rates (preferably cheap)
• Shopping Cart (so that you can buy already)

So this key phrase "Hotels in Pakistan" could hardly attack with an article, it makes sense that pages are positioned for this search are websites that meet the 4 points that have been discussed before, have a friendly interface for user and have a recognized brand trusted. That same would apply to key phrases like "Rent a car Madrid", "Car Barcelona", ...

Another case different is that we want to place such "Analysis of Gears of War" or "Face celulutis" in these cases is more likely to get key phrase addressing positioning as an article. But the methodology is always the same, you should get in the user's site and think about what you're going to put the user to stay:

• Right length of excessive text is worthless if the user gets scared and leaves.
• Embed multimedia, image and video is much more visual than text and can make the user stay to read the article.
• Put social markers indicate that the user has liked.
• Avoid intrusive banners
• Watch the image from your site that is professional and trustworthy.

have to differentiate a post comes in handy for positioning, but maybe what the guy is looking for a list. relevant content need not be a post

Posted By Muhammad Asif3:13 AM

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How to prohibit the use of personal data in Google advertising

Google announced a change in the Terms of Use Google . New conditions will enter into force one month, November 11, 2013 According to Google it has the right to display the photos and names of the personal profile of users of social networks in the advertisements, if users in any way demonstrated the relationship with the advertised object.

In other words, if you subscribe to the manufacturer web page, post a comment to any product by clicking on the mark "Like" and voted for the video on YouTube, «app, movie or album in Google Play, then after a while your name , photos, and comments can be displayed in advertising or reviews to the product. 

The innovation is called "Open the mark" and the company believes will improve the quality of advertising, since users are more likely to trust the opinions of their friends and acquaintances. In other words, the user feedback is used to make valuable advertising.

Note, the use of personal data in the advertising profile is enabled by default, that is, an explicit user consent is not required. Members may well not be aware of the changed rules (and in fact, many of us have carefully read the "Terms of Use"?).

Another feature of this type of advertising is that the user never sees an advertisement with his participation, and may not be aware of its existence: it is only visible in the pages of friends or contacts.

To prohibit the use of its name in advertising, just go to the page Settings Google+ profile and remove the check mark at the bottom of the page: "Show my name and profile photo in advertising":

When you press "Save", a warning appears:

The idea of ​​using social advertising is not new. In 2011, the social network Facebook has launched "Advertising News", which is a paid advertiser in the post that indicate the names and photos of friends, "nasir" page of the advertiser.

"Advertising News" became the subject of a lawsuit, which is filed in a few Facebook social network users. Users claimed that they have consented to the use of personal data in the ad. To resolve the conflict, Facebook had to pay the plaintiffs $ 20 million.

Was added. Tick "Show my name and profile photo in advertising" can be turned off, "if you reported earlier, you do not want to show up in one of your ads"

Was it in your Google+ profile by default ticked "Show my name and profile photo in advertising?

yes or no?

Posted By Muhammad Asif10:11 AM

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Google introduced 11-inch Chromebooks from HP

Google has released the HP Chromebook 11 - 11-inch laptop on the Chrome OS IPS-display with a resolution of 1366 x 768 and a design inspired Chromebook Pixel, writes The Verge. He is charged via Micro USB, so that owners of smartphones and Android tablets will be able to use one charger for all your devices.

Buyers of the new Chromebooks will 100GB in Google Drive for two years, full access to Google Play Music for 60 days, and access to the Internet from GoGo 12 flights. It costs $ 279 and is available for order in the U.S. and the UK through Google Play, Best Buy, Amazon and directly to HP. Version with support for 4G LTE is also planned, but its price and release date are still unknown.

Writes in his review of The Verge, 11 Chromebook design is very similar to no longer issuing plastic MacBook. The ports are located only on the left side, all the speaker grilles and screws are hidden. Laptop released in black and white with accents of blue, red, yellow and green colors. Black version looks almost the same as the original glossy CR-48.

Despite its smaller size, a Chromebook 11, still has a full-sized keyboard and touchpad is fully interactive. In the panel around the display is built in VGA-camera. Dynamics, as in the Chromebook Pixel, located under the keyboard - according to Google, it allows you to avoid muting the sound when using the laptop on your lap.

According to Google, the new display in the Chromebook 11 to 50% lighter than most laptops on the market. Its IPS-panel offers 176-degree viewing angle and a very wide color gamut. The case Chromebooks made in the plastic, but the magnesium frame provides strength and weighs only 1.04 kg. It works on a dual-core Samsung Exynos 5250 processor and 2 GB of RAM, and has 16GB of internal memory. Of the ports - two USB 2.0, a slot for Micro-SIM and Micro USB for charging and Slimport. Promises about six hours of battery life.

Google also said that all the Chromebooks occupy over 25% of the laptop market is cheaper $ 300, and the Samsung Chromebook with its release remains the most popular laptop in the Amazon. In Chromebook 11 saved versions of all the advantages of Samsung, as well as improved screen and design, so that it looks like he is bound to succeed. 

Posted By Muhammad Asif5:05 PM

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5 Penguin, The Penguin 2.1 with spam filtering algorithm, now online

The fifth output of the algorithm confirmed the fight against spam "Penguin" Google is live. This is why Penguin 5 by our chef. But since this update Penguin uses a slightly improved "Penguin 2" second-generation version of Google technology, Google itself called "Penguin 2.1. "Do not worry. We will explain the meaning of numbers below, as well as what this means for publishers.

New release of Penguin live today
The head of web spam Google team, Matt Cutts, shared the news on Twitter, saying that the latest version would have an impact of about 1 percent of all searches:

Penguin 2.1 launch today. Affects approximately 1% of searches a significant degree. More information about Penguin: Another step to reward high-quality sites
- Matt Cutts (@ mattcutts) Bookseller October 4, 2013

The link points to Cutts, also says that penguin was when it was launched. It does not cover anything new or changed with the latest version.

Previous Updates
Here are all confirmed to date penguin versions:

Penguin 1 April 24, 2012 (impact approximately 3.1% of queries)
Penguin 2 May 26, 2012 (incidence of less than 0.1%)
Penguin 3 October 5, 2012 (impact of approximately 0.3% queries)
Penguin 4 (AKA Penguin 2.0) on May 22, 2013 (impact of 2.3% of queries)
Penguin 5 (AKA Penguin 2.1) 4 October 2013 (impact of approximately 1% of requests)
2.1 Why Penguin and Penguin 5?
If we talk Penguin 5 in reference to something called Google Penguin 2.1 hurts your head, believe us, it hurts us, too. But you can pin the blame back on Google. Here is why.

When Google started out of his algorithm "Panda" for the fight against low quality content, he called the first single "Panda. "So when the second came out, people called that" Panda 2. "When the third came out, people called by Panda 3 - causing Google to say that the third version, because it was relatively minor, really should be called Panda 2.1 - the" point "is used to indicate how a minor change that he was.

Google finally - and belatedly - said a press Panda 3 happened, causing the dial to move in Panda 3.0, Panda 3.1 and so on until there had been many updates "minor" we have to resort to go further decimal things like Panda 3.92.

This caused us here at Search Engine Land to decide it would be easier all around if we had only one update confirmed sequentially, so you know when they came. No matter how "big" or "small" one day maybe we'd just give him the next number on the list: 1 Penguin, 2 Penguin, Penguin 3 and so on.

Thank you for headaches, Google
It went well until Penguin 4, typically because Google did not give figures for updates itself. He just said there was an update, and left to us or to attach a number to it.

But when Penguin 4 arrived, Google really wanted to emphasize that he used what he considered to be a major change in the next generation in how Penguin works. So, Google has called Penguin 2, despite all the references to a penguin 2 is already there, although he did not really numbered Among these various updates before.

The update of today, as seen above, has been dubbed Penguin 2.1 - for supposedly this is a relatively minor change to the previous Penguin filter was used. However, if this is an impact of about 1 percent of the requests as Google says, which means it is more important than what Google might consider to be similar updates "minor" Penguin 1.1 1.2 and Penguin.

What Penguin Again? And how do I cope?
For those new to the whole concept "penguin" Penguin is part of the global search algorithm that Google looks periodically for sites that are deemed to be the search results Google spamming but any way still ranking well. In particular, he goes after sites that may have purchased the paid links.

If you have been touched by Penguin, you probably know if you see a sharp decline in traffic starting today or tomorrow. To recover, you will need to do things like disallow bad links or have them removed manually. Filing a request for reconsideration does not help, because Penguin is an automated process. Until he sees what he sees as evil is removed, you do not recover.

If you've ever been hit by Penguin and have taken steps to hopefully fix that today and tomorrow are the days to watch. If you see an improvement in traffic, it is a sign that you have escaped Penguin.

Posted By Muhammad Asif6:59 PM

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Google patents gesture control for vehicles

3 October on the site of the USPTO published patent application on the system Google sign driving.

The search giant offers to track movements of the arms and the driver to convert certain gestures into commands to control the on-board electronics. For example, waving his hand next to a window, the motorist will be able to raise or lower the window. A similar gesture next to a home entertainment system will increase or decrease the volume.

In order to track the position of the driver's hands are encouraged to use a special camera on the ceiling of the vehicle, allowing to form a depth map of the space inside the cabin. Furthermore, the data collected by laser scanner.

About Google plans to use the patent-pending design is not reported. In the future, such a system could be useful in robotic cars with autopilot, which develops search engine company.

Posted By Muhammad Asif4:28 AM

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Google New Search Algorithm Hummingbird

Hummingbird comes as Google new algorithm

The changes that we are accustomed Google, which involve normal mete each year, we must add a new post-summer revolution: Google Hummingbird . This time has been right on the day of his birthday, in September, when the news has been filled major web news platforms online marketing world.

Google does it affect us Hummingbird

This time the complement Penguins, Pandas and other friendly animals is given in the form of hummingbird and threatens to be not a modification of previous algorithms, but a whole new change will affect our model to understand Internet .

If Google Panda pursue focused on duplicate content and Google Penguin attacking the low quality inbound links, Google Hummingbird, substitute Caffeine, looks like it will have on the ability to answer questions Al's your strong point, but without severely those points Panda and Penguin tried at the time.

Thus, the projections indicate that over 90% of searches on Google are going to be affected by the new algorithm change that this time brings little change from the point of view of organic positioning.

how it affects Google Hummingbird

Customizing search

The more personalized searches, something that has systematically introducing Google for quite some time is one of the keys to Google Hummingbird. The web design is likely to be affected in immediate unfuture certainly understand how online positioning .

This indicates that some of the changes or variations that we see today regarding aspects such will affect how you will answer a question in searches.

So far the interpretation was done on specific words, in the post-hummingbird may be interpreted as such questions and provide answers accordingly. The context continues to play a key role when it comes to advancing the position, and we must keep in mind that quality content is an important key in achieving the best results in Google.

From achieved objectives such a firm would be moving towards a smart search engine, which is one of the main points within the Google strategy.

Google Hummingbird

What steps to take before Google Hummingbird

For starters, you should go to our web consulting for us to make a diagnosis on the implications for us has this change. The SEO Consultant role is vital, because you know what are the techniques used and how it is to move a website and what direction when Google makes such modifications.

If you have followed all the instructions showed us Google through Google Webmaster Tools, and we have our control and its main links, does not have to scare any algorithm change.

If, however, we do not control inbound links and our website is a disaster, we should, whether we are affected or not, make the appropriate changes to address any variances from Google.

What changes applied?

• Apparently attempts to improve the speed with which analyzes Internet
• It takes into account the PageRank of the sites and the importance of the pages for this theme, something we already knew who used to detect / determine what is SPAM.
• Panda and Penguin continues, although some functions is integrated in the algorithm if they cease to be so essential to "roll outs" of these updates.
• Substantially improve the semantic interpretation and language processing . This suggests a penalty to misspellings and the need to improve the content
• Contrast each query word to define results, not the whole package.
• The changes will be felt incrementally as it defines a new interpretation of the query

That said, I think it is clear that the hummingbird is going strong.

Why is called Hummingbird?

According to Google Hummingbird called because it is a fast and accurate algorithm.

When did Google change algorithm Hummingbird?

Well it seems that about a month ago, in fact I have noticed from experience drastic traffic on different sites on September 4.

What changes implies Google Hummingbird?

One of the examples that Google was more emphasis placed on conversational search by voice, in which the user searches for a quick and accurate response.
Hummingbird In this regard Google takes a step towards semantic search and to search for meaning together, trying to find the meaning of each word.

For example, search " How to buy a computer room close to home? "before google Hummingbird show you relevant search results for the set of terms you've searched, but without giving importance to the meaning of the same, with the new Google hummingbird algorithm would know that "site" is a physical place, that writing "buy" want a store that "computer" is a consumer electronic item and that "close to home" means close to your current location ... in final result will return the computer stores near your home (all this in a perfect world ...).

It is not yet know much more about Google Humminbird, and analyzing and experimenting as we go or what we will tell more, but keep in mind that this is "online" for almost a month, so if your site was affected and you should have learned (see dates around September 4), however, it seems that Google did pretty well with the hummingbird, as there have been many complaints and headaches by webmasters or users.

What do you think of Google Hummingbird, hummingbird algorithm of Google?

Posted By Muhammad Asif7:09 PM

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