HOW THE WEBSITE POSITIVE GROWTH IN SEARCH ENGINES?

We all want our website to be a popular one, but few people really know how to achieve this through SEO optimization .'ll we present in the following four tips that you can use to perform SEO for your websites .

One. Do not buy a new domain unless you really need .

Because of Google's innovations in new areas, the best strategy is to use as much as possible the domain / site you already own. If the rebuild, or build from scratch a website and need a brand new area then you should expect the worst, because you have to wait 3 to 6 months before your site have a real chance positioning in Google for those key words or phrases that matter.

Two. Optimize your site for your target audience and not for search engines .

Search to find pages that match best with the phrase or keyword entered by any user. If a user types in keywords that are associated with what your site has to offer, then that user is likely to enter the category of potential visitors or customers. Therefore need to optimize your site to meet their needs.

If you have no idea who is your target audience, then you must find a way to find out sooner or later. Search online education that might give you demographic information or visit other sites, communities or forums where your target audience might be and could see what disc.

This information can be crucial in defining the design of your site, keywords and copywriter process.

Three. Find key words and sentences on a large scale .

Sentences or keywords that you think your target audience would be looking for would be incorrect. To find the best keywords you should use search tools like Keyword Discovery, Word tracker, Google AdWords and Yahoo Search Marketing data provided.

Up a list of the most relevant key your site and choose a few different for each page. You should never opt for general keywords such as "travel" or "vacation", that's because they are rarely, if not never, suitable for what is truly your site.

April. Builds and classify the architecture and how to navigate your site based on keyword research.

Your research to discover areas of interest or ways unparalleled product classification and service you want to add the site. For example, say your site sells toy. There are numerous ways of classifying the site so that users can find the toys they seek.

Find these toys to suit the child's level of development? Then we switch to the keywords "kindergarten toys". Your mission is to make sure the site navigation search shows all ways.

Posted By Muhammad Asif12:15 PM

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Optimize Images: Graphics Solution For Your Blog

Many studies demonstrate the importance of using our images on the internet.

Materials containing illustration, viewed 47% more often and read them pay 51% more time.

This same principle applies to social networks: using the photographs can achieve, for example, 53% increase in the number of "likes" in Facebook. It is for this reason you should not start a blog without "pictures".

 But the use of images - it's not so simple as it seems: it is necessary to be closely monitor trends, optimize images for search engines to consider the speed of the site and reuse, as well as enhance the reader's experience.

In addition, you must navigate the legal issues associated with the use of images on the Internet to be able to protect themselves from legal problems when accessing services such sources as professional photobanks.

Learn how to edit photos

The image size you want to optimize, so they are not too many "weighed" for your blog as well - if you want to cut them for use in a social network (say, the header size on Facebook is 851 × 315 pixels).

Although systems such as WordPress, include tools for editing pictures uploaded, it makes sense to pre-resize images, preserving the aspect ratio from 320 to 1280 pixels and using the format JPEG.

If you do not have Photoshop for image editing - it does not matter, there are other programs, for example, GIMP (free and with lots of features) or Pixlr , working entirely online, and therefore do not require the installation of the application. For such basic things, such as cropping photos, MS Office usually includes free software - Microsoft Office Picture Manager - very simple to use.


Take care of your SEO Images

Image - the source of traffic that many people do still ignore or simply do not know. Always fill the field "Name" ,  ALT and "Signature" ("name", "Alternative text" and "Signature" in WordPress) for images with relevant keywords.


Note the semantic match the theme of your blog, use the Scheduler keywords that Google provides your complete disposal, to find out what keywords to search queries are most popular among Internet users.

Use words in the description of "image" , "photo" or "image" : they include many searches on Google. Formulating proposals, avoid free movement of keywords - this condition is managed competition. Accompany your images voluminous texts: Google does not work on the basis of a single word, it takes into account the global context logic.

And do not hesitate to use the same image multiple times to illustrate the texts of different content: it contributes to its positioning in Google Images, so - good for SEO.

Carefully choose the place to put the image with the desired effect

There are many theories about the trajectory of eye movements when viewing Web pages. The truth is that the view follows the path that depends on the type of page you are viewing.

Traditional reading from left to right using only materials that are truly of great interest to the user. In most cases, our eyes follow the path from left to right only for the first paragraph, and then move on to the movement along the path from the top down. That is why the images play a very important role for the content of the text: they allow the eye to relax and lengthen the time a careful reading.

When viewing the page should look a zigzag path from the upper left to lower right. This creates two zones, which receive less attention - at the top right and bottom left. So if you intend to use the image just to fill the volume, place them in these areas.

Of particular value is a good search engine that allows you to quickly and easily find an adequate image. When browsing search results and reading lists used on a "triangle" with concentration in the upper left corner of the web page. Subconsciously, this is an area we hope to find the most current information. Book this space for key data.

In addition, it is recommended to use images to reinforce and emphasize some of the messages. For example, in photobanks have many pictures of people pointing at white space. Such photographs are useful in order to emphasize an idea: the presence of the model draws the reader's attention.


Even with a creative approach, do not forget about aesthetics

Web page must withstand a clear pictorial concept using one or two, maximum three repetitive colors. Diversifying unity adding this color is very colorful pictures, be extremely careful not to overdo it.

Web page with a white or monochrome background restrained optimal for integrating images. As for the text and images must be chosen for color shades depending on the floodlit you what. For example, blue cold color most suitable for sites related to technology.

If you use quotes to accompany the images with great success in social networks, choose fonts that support the style of your web page.


Use reliable sources

Use Google Images images very easily, but in the case of illegal private publication - even if your blog audience consists of only a few visitors. If you intend to use an image, you will need some kind of license or assignment of rights by the author representing the company. Simple Solution to tempt low price or even for free, poses serious risks - for example, complaints that would cost you big money.

Be careful with the sources of free images

Whether it's working with another blogger or use the free website, in any case, make sure the law and there is no risk when selecting images.

Even if you find an image on a site like Flickr , licensed Creative Commons, remember these licenses only imply permission of the person who uploaded the image. You must make sure that this person is an author, and the image does not model, industrial or architectural object, which are copyrighted.

Another problem free "pictures" - this quality. Professional image quality and sufficient resolution are not free.

Use secure the services of professional photobanks


There are many platforms - such as Fotolia , - where you can find millions of images to illustrate any topic at an affordable price. Today, in the age of digital photography and the Internet, photostocks very cheap, and then only they will guarantee the legal use of images.

 On these sites, there are many tools for finding time-saving features. They even have a color filter to find an image corresponding to an ideal graphics solution for your blog.

Source: http://fotolia.com

Posted By Muhammad Asif12:04 PM

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How to survive without Google pagerank?

SEO is far from dead despite the number of times the doomsayers wanted buzzer announcing his death. However, I regret to announce that one of his buddies will really badly. This is the Pagerank.

We do not really know what Google will do, the only certainty is that the toolbar has been updated in February 2013 and will not be exported until 2014 ( dixit Matt Cutts ). But between us, this update will she useful for SEO? Nothing is less certain.

So by what tools / indicators can we replace Pagerank?

Reminder on Pagerank

Pagerank is one of the founders of the Google algorithm elements. Basically the idea is to consider a page that links to another brings him a vote . Reeling in all the web pages, we get as to give a score from 0 to 1O each web page.

So for years, SEOs try to get links from highly rated for their benefit that these votes quality pages. It is a way to change its position.

But Google shows us what he wants.

By dint see inconsistencies between the ability of pages to position and they enjoy Pagerank, SEO have realized that there was probably a great difference between Pagerank displayed by the toolbar (TBPR) and true pagerank. On one side, the "true" is calculated virtually in real time, while the TBPR is maintained between 4 and once a year.

To go further, most SEO professionals consider it TBPR is not at all a reliable indicator (this is also very long - 2004 ). It is rumored that in fact the algorithm will use several types of Pagerank and other parameters so that the pretty green bar is not used much as an indicator.

Then Pagerank is perhaps not dead yet (the TBPR), but it has about as much importance as a means of measuring your wet finger ...

But then, what is measured and how now?

Good question! Let's see what indicators we could take into account to measure the quality of a page and its ability to provide us value.

The feeling:

Eh! Gné! But there you unlock Sylvain!
Not yet, although I'm heading inexorably toward that deadline.
dinos The SEO will remember. How we did in 1999? Pagerank we not give a damn, the engines were Yahoo and Altavista, and yet we were already addicted to traffic.
Well that's stupid, we tried to get a good position from popular sites to get links a share of this traffic. Well I assure you that this concept is far from being exceeded. Besides, if I had to retain a ....

Tools

I admit that if you need to convince your boss to invest in you solely on the basis of your feeling, it will not be easy, so let's get some indicators of external tools.

But once again, you say that these toys will give only indications . The truth, the real, the only Google connaît.Dans all cases, these tools will give us some measurements and extrapolations. Cross their results can be a good thing.

Well, I did not say that TBPR not useless. If a PR6 site can give you a link, take the course, especially if it is in your theme.
Concern is just a TBPR zero means nothing if the site after a date export. And then check still other aspects.

Let us in the situation or we negotiate a link exchange ( non-reciprocal preference ). We want to know if the site or page that will link we will send a little "juice".

For example, imagine that this "partner" who can make me a link or http://www.donna-anna.fr/ and analyze the situation a bit.

• First of all, I'll see the age of the domain: http://whois.domaintools.com/donna-anna.fr It dates from 2005, it's quite nice.
• With https://archive.org/ I see that there is content since 2007, not bad.
• And of course, I checked the homepage is links to the latest blog posts, as this is without doubt one of them that I have opportunities to negotiate a link.
• I will also see if the site would pop up in Google, including the titles of his own articles, or harder on only the beginning of the title, or on scraps of phrases in the articles, it's good, it's the case.

Then I'll see later with some tools (I tested voluntarily in free version )

Ahrefs

It is available here: https://ahrefs.com/
to the site mentioned, this tool tells me:

• a " url rank "of 19 (a kind of "pagerank" of the url)
• a " domain ahref rank "of 46 (a kind of "pagerank" of field)
• It has 63 backlinks from 45 domain names. Including 55 dofollow from 40 areas
• I'll see anchors inbound links. They are diversified, rather in the subject (the jewel), a good point.

Majestic Seo

It is available here: https://fr.majesticseo.com
to the site mentioned, this tool tells me:

• A " citation flow "of 31 (a kind of pagerank)
• A " trust flow "of 37 (a kind note of trust or authority)
• It has 57 backlinks 30 areas.
• I can go see her anchors inbound links if I want.

OpenSiteExplorer

It is available here: http://www.opensiteexplorer.org/
to the site mentioned, this tool tells me:

• An authority in the field of 26 / 100
• An authority page of 35 / 100
• 82 inbound links from 22 domains
• In the tab "link compares Metrics," I see the mozRank ( 5.06 ) and mozTrust ( 5.66 ) (a kind of pageank and TrustRank), I can compare this site with mine to see if differences are huge or not.

Do I look more specifically some indicators?

All are useful, but the concepts retain a little more my attention that on the " trust "that is to say, the trust should give Google the site analyzed . At a time when the fact of his work netlinking has become a dangerous sport, reinforce this notion can "protect" a bit your site.

But hey, the trust on a site that has no juice is not necessarily great either. And remember that diversity is a good thing.

And then, what do I do with all these indicators now?

Well, first of all, even with free tools, we say that we have already a lot of information that are rather more interesting than the Pagerank (TBPR).

And for the rest, so you do as you did with the Pagerank to begin your negotiations merchant carpet with someone, but you have a little stronger than a simple little green bar bases. The important thing is to compare your own site and your partner.

You can create bookmarks by analyzing your site and your competitors and recognized sites, after a moment, a simple gross sales as a ahref-rank or trust flow will also be speaking to you a Note Pagerank (TBPR).

I was going to forget, but you can also take a look at the Alexa Rank ( http://www.alexa.com/ ). You can have a lot of doubts about its reliability for sites because the Alexa toolbar is not used here, but for sites that have a volume of traffic so this is an additional indicator.

For example, this blog (AxeNet) a:

• Ahrefs - url rank: 45 domain rank: 62
• Majestic - Quote flow: 49 trust flow: 51
• Open sitexplorer - domain authority 58 - page authority: 63 - mozRank: 6.17 - mozTrust: 5.94

The blog of Matt Cutts:

• Ahrefs - url rank: 85 domain rank: 73
• Majestic - Quote flow: 59 trust flow: 67
• Open sitexplorer - domain authority 87 - page authority: 88 - mozRank: 7.01 - mozTrust: 6.23

After, there is still a lot of things to check to see if a trade is fair or if a link is worth on a site, but this will probably be another article a little more complicated. If you are referrer and Matt offers a link, go with eyes closed :-)

In conclusion

Finally, we realize that we survive very well without the green bar of Google. This is not reassuring? Come on, you play the Pagerank can die well, now is the least of your worries!

Posted By Muhammad Asif12:15 PM

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3 Stupid Reasons Why Nobody reads your copy

You have carefully designed your new copy, press the publish button, crossed the rights and requested strong heaven for your hit counter explode, but ultimately your content is spent in the most total indifference.

No comments, no updates, no mention I love. Nothing. Only these feelings of depression and demotivation began to settle slowly and you're going to ask you what you have done wrong to get there.

Today I will show you 3 rookie mistakes that might be familiar to you and how to fix each one.

You post too much content and do some promotion

Some bloggers think that creating quality content, they will automatically receive visitors. They hope that the search engines will immediately position them in the first pages of results and send them traffic or a recognized blogger will notice them and give them a link back.

The most amazing thing in all this is that they are trying to solve this problem by adding even more content and this makes absolutely no sense.

How to solve this: Add more content will not help you get more readers. To ensure a good flow of visits you need to actively promote your content. Instead of drafting a copy every day, dedicate say 50% of your efforts to promote the content you have written, there is a good chance that hundreds or thousands of others can still benefit.

Looking bad hearing

Most of you are struggling desperately to have readers and one of the main reasons for this is that you simply are looking for poor readers.

This may seem obvious yet many people make this mistake. To give you an example, I came there not long ago on the blog of a photographer with almost all the content was intended for other professionals in his field.

If I was as a photographer I would have probably won, but if I were looking for a good photographer to hire for an event, I would have zapped immediately. (Hey, I am not a photographer. At the next ...)

How to solve it: As I pointed out last time , it is important for you to identify your ideal audience and adjust your content to it. You are completely wasting your time (or even your money) by drawing your competition instead of potential customers if your copy is not suited to your target audience.

You have a horrible graphic

You worked like crazy to write your best copy and make all the necessary promotion, visitors came but they left immediately. Why? But why?

If your graphic is ugly, hurts the eyes and has interactions dating web 1.0, you're sacrificing a number of potential readers.

The design of your website is marketing content. It evokes emotions and can create a memorable user experience. It must connect with your audience and clearly communicate your message. This is probably the only thing you can not afford to neglect. Not at the beginning of your site anyway.

How to solve this: Consider contacting a freelance web agency or invest in an HTML or modern and professional WordPress theme that fits your target audience. Of marketplaces as CreativeMarket or ThemeForest offer a bunch of templates sublime encoded by renowned developer for small budgets.

Posted By Muhammad Asif12:46 PM

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