Seasonal Seo Techniques For Keywords

One of the things that make a big difference in the number of visits to our blog is when we begin to properly use SEO techniques in Search Engine Optimization.

Here we will focus on one aspect of it that are seasonal keywords, which can bring us wisely applied an important number of visits, but only for the season they are highly sought, therefore if you want to maintain a constant high traffic and every month, you should plan ahead your post after investigation of the words that will be the most sought after in the month or months to follow, otherwise once the season culminates your visits fall dramatically.

How to increase traffic with keywords

But what are the key words? The keywords are divided into different aspects; there are the keywords of a general blog, which are those that summarize or synthesize the thematic content of a blog, and keywords for editorial articles or posts.

The seasonal keywords or trends are mostly used when searching the internet through search engines like Google or Yahoo.

The words of trends, usually vary from one week to the next, or even from one day to the other and are related to news and recent, but others are seasonal, and are in we will focus today, which are the trends related to season example prescriptions, holiday and celebrations, fashion, food, activities related to the seasons of the year.

Consider a more concrete example:

Month June:

Celebrations and Holidays:

• Father's Day
• Start of summer
• Completion of classes
• Birthday of the U.S. Flag.

Keywords related to this June holidays and celebrations (some examples)

• Gifts for Father's Day
• Gifts for Teacher
• Flag
• Dad
• Recipes for Dad
• Summer Recipes
• Barbecues, grills, outdoor activities

How to use

The best way is to focus on the needs of users and provide relevant content for our readers and users of the network.

We need to place or keywords in the title, and if it is the beginning of better title, since the search engine starts with the first, example:

Title: Recipes for Father's Day, for the search engine's recipe + day + father. If you're wanting to attract traffic on the side of the word Father, should start with it, e.g. Father, recipes to celebrate their day.

Anyway, with the combination of keywords, you have more opportunities to grab more traffic. MUST include these words in your posts, but not abused. With one or two times that mentions every 200 words is enough.

If you have old content on your blog related, is bound by the same to your old posts to generate more internal traffic. It is advisable to search through your previous posts and update them with keywords and links updated.

If you upload photos, remember to add the keywords to the description of the same, since they are also indexed by Google and other search engines.

There are tools that can help you find seasonal trends, such as the site The Dish of anything Foods, published recipes that will most wanted during the month.

Do not forget to promote your posts on social networks, on Twitter, for example for this past Memorial Day used the hash tag # memorial day.

If you follow these simple tips you will see great changes in the number of visits to your site.

Posted By Muhammad Asif1:36 PM

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Reciprocal links: should we still share?

There was a time or exchanging links was very fashionable. Fairly easy to implement when enough to make a simple list of links in a partner page, then attended large volumes of trade, most of reciprocal time (you make me a link and I'll make a link ).

Yes but that was before ...

A reciprocal link, What is it?

It's simple:

• your site (A) is a link to the site (B)
• site (B) is a link to your site (A)

Why do link exchanges?

A long time ago (yes I'm getting old) we did exchange links because we liked to return the favor in terms of traffic when we had a site in the same theme as his "partner." That was in 1998. there was even " webring "to do that several (but no, it was not pig). A nice way to share visitors.

And Google has imposed its algorithm. We then "completely forgotten natural side" (pom pom) and continued to trade, but to manipulate the results, we received more links, the better it was positioned.

Then things changed.

The simple list of links stacked one above the other, the pages have changed partners, they are seen to enhance editorial content, images, which show their credentials to Google (like looks like she is useful and relevant my beautiful page .)
But even on these beautiful pages, the principle of reciprocity between the sites continues to remain.
And I'm not even talking about those crappy footers or links always stick together in a reciprocal manner with sites "friends" ...

Google is still fooled?

We know that Google is now able to trace the entire network of sites if they are not very well designed and stashed. So for him to realize that a link is exchanged as a result of both sides is a breeze.

And when you see how Google penalizes sites for less than that (links supposedly poor quality sometimes), one can legitimately ask what he thinks.

Just compare these two schemes to say that in one case, Google has no trouble finding a wolf.

Links pointing to the site, others leave, but where both sites have a reciprocal link are fairly low in terms of proportion. This is often true of sites run by webmasters with no particular desire to work their linking, people love Google because they do not seek to manipulate his beloved algorithm.

Another scheme, the SEO beginner who realized that inbound links are a good way to position. But since we do not get easily links against anything, well our beginner will make back links to its partners, to directories, etc.. and linking will look like the picture above.

Nan but what oil! (Allo is now a registered trademark ...)

Frankly, even if you're a machine (so not very intelligent by definition), the second example you are able to identify a few seconds (Yes, it's silly, but it calculates a machine quickly).

So your brain machine, you will say, "Ho ho, he took me for a knucklehead that one." In the best cases, you do not take into account these interrelationships in the calculation of the position, at worst downright you penalize the website (s) (s).

My observation

Having seen the manual penalties imposed for the practice of reciprocal exchange, I was fully vaccinated, I admit.
's rare site where I still have the case, it is this blog, and blogroll. What's worse is that these links are often reciprocal while they are in no way link exchanges, but real links made ​​because people believe the sites and therefore naturally makes connections (friends reflex).

My daily.

As any SEO, I spent part of my time looking for links to my clients. And though I often blocks is that my clients have no third-party site that makes sense to propose a link exchange from a site other than their money-site.

The goal is to ideally:

• (A) to (B) against (C) to (D) when you and a partner have two sites.
• Or worse: (A) to (B) and (B) to (C)

If I have any advice for your linking

You have a money site ranker, you will practice link exchanges, reciprocal exchanges flee . Even though it started from a natural idea, Google hates.

You may have some lying around, but it is not a good overall strategy. Ideally, if you have,they will be located in the content of the editorial pages, not partners pages or footers .

Besides, my friend Google told us here :

So it goes a little too it breaks ...

Okay so what do we do?

• Take the time to create a second small site (a blog for example), or even more to muddle.
• Do not be the same as your money Whois website (you never know).
• Treat only one theme . the same as your main preference site, this will help convince your future partners).
• Give him still quite pro look (if true partners and visitors will not trust ...)
• Host it on a server other than your money website (we do not know what the future).
• Do hardly any links from this blog to your money website (1 or 2 max, do not make a particularly strong links to your main site)
• This blog should produce interesting content, not content at a discount.
• It should not have THAT exchanged items , but also items without links or links to authority sites in its theme, for example. In short, what real items!

In conclusion

With this type of related site, you have a great tool to make link exchanges that will most directly reciprocal.

Of course, if you have more, it's even better. However always keep one thing in mind.When making an exchange, always ask yourself if it feels full SEO nose. If the answer is yes, there is a good chance that Google thinks the same .

And then your sites / blogs related topics should be interesting, useful to users who need to find information that bring them something. Do not consider THAT as trading tools, Google would probably even a day ...
Moreover, on these related sites, ask yourself whether you would have asked the link you exchange if it was not an exchange . If the answer is no, it may be better not to do it is.

Posted By Muhammad Asif3:50 AM

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How to choose brand logos?

CHOOSE AN EFFECTIVE BRAND LOGOS DESIGN

Logos carry the image of the company - its field of activity. Logos constantly compete with each other to attract the attention of the consumer. Company logos are responsible for the profits of your business. Logos play a major role in the marketing policies of the organization, as set visual identity and brand recognition. Logo is the main feature of your business. Potential consumers alike are judged on your business by the impression which they produce the logo.

Creating Recognizable Brand logo design:

1. Creates a good image of the target audience
2. Displays the philosophy of your company
3. Reflects the standards of your business
4. Gives confidence
5. Individual and is a unique and memorable
6. Visually attractive
7. Professionally and made
8. It has a unique logo design, logo creation, corporate identity, and corporate identity - our favorite work!

Brand Logo Color

Color plays an important role in creating a certain mood and impression of your company. It's very easy to test. Look for products of SONY. All done TV black and white. Stylish and modern, there is nothing superfluous.

Picture Of Brand Logo

Medium and small companies who do not have a budget, as, for example, Nike, PHILIPS, SONY, or McDonald's, when creating your brand name should make sure that it does confirm the expectations of clients.

Choose Fonts

Designer who creates brand name, with certainty tell you that writing in the logo is very important. The designer has created a font that looks like a gift ribbon that matches the style of the company (travel tours.)

Test Your Brand Logo

Taking into account the diversity of the advertising companies and methods of use of your logo, whether your trademark looks good in black and white? Why black and white version so important? Good question. Remember that you often had to make a printout material. Black-and-white printing is not cheaper than a full-color? Your logo will appear on all letterheads and fax transmission.

If the company takes part in exhibitions, printing handouts in black and white version is much cheaper. This applies to advertising in various newspapers, magazines and other printed publications. Thus, when using your brand name in various advertising mediums, be it posters, t-shirts, pens or mugs, it is necessary for it to be scalable. Logo and corporate identity should be recognized easily without loss of quality when printing it on any size. Logos are created in a vector format (. Ai or. Eps).

Stories of creation - Represents Brand Logo

Logo represents a brand name, a graphic image, a brand. Designed for permanent identification of the company, the logo, the logo is usually placed on folders, flayers, envelopes, promotional material and signs as an emblem by which you can identify a particular organization.

According to the present logo (as such as we imagine) was created century when bubbled production and digging would differ from each other. At this time began to increase exports, and it is clear that competition. Logos were developed to distinguish between the products of different firms within the same field of activity. Brand names, logos began to appear on the labels and packaging products to customers could easily identify the goods that they prefer. Currently logos have changed the world around us.

Choice of style and the concept of a logo image

Fundamental role in creating the logo is its concept. At first it is necessary to realize that the logo should convey about your company. Currently, there are a lot of logos that specify a particular field of activity. For example, the globe - for a travel agency, an envelope - for e-mail, etc. There is also a huge amount of abstract symbols that convey the philosophy of the company, such as Triangle reflects a stable company and cause a feeling of confidence. Dynamic brand name logo, for example, the missile can be perfectly suitable for a young, rapidly growing modern company.

Course to some companies difficult to apply certain associations, For example, a company engaged in nanotechnology. For such companies, when designing a logo, you need not be based on associations with what the company does, and feelings that she should call when buyers see its logo. In this case, these companies may very well come up abstract sign. Companies covering several areas of activity should have a common brand name logo. Logo in this case can be given a contemporary look by adding a few straight lines in combination with the arcs, or by using it in proportional symmetrical geometric shapes.

Thus developed logo should not look too modern to not require a redesign of several years.

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STEPS OF CREATING YOUR COMPANY LOGO

THE WAY OF THE COMPANY LOGO

1. The color scheme.Logo should not contain too many colors. Color selection depends on what your company does. It is desirable that the logo was up to 2-3 colors.
2. A simple kind of logo. I'm trying to create a logo that would be passed on as much information    about your company, but at the same time as simple as possible.
3. Memorable image of the logo. Necessary to get people used to your logo, and this is possible only   when it is unforgettable. The logo should be unique.
4. Unique font. Take a unique font.
5. The logo should look good on different color backgrounds.
6. When printing - use vector image. Create your logo in vector format. Vector will allow you to change the size of the logo without any loss in quality. Following these rules, the logo will look quite attractive, but remember that the rules are there for those to be broken!

LOGO DESIGN. CREATING A CORPORATE IDENTITY. CORPORATE STYLE

Development of a logo design (Kiev) is primarily linked to the wider process of creating a corporate identity. Corporate or corporate identity - a set of rules, graphical forms and labels, which the company uses for its identity in the market. The same purpose is served by naming - the choice and use of a particular company's behalf.
The problem of how to distinguish one company from another, working in the same field, worried owners of many companies. An optimal solution was the creation of corporate identity of each company, including the development of a logo design, which helps to create an individual image for each company, and ideally - to create a direct connection between the logo and getting to know the company and its products.

CREATING A CORPORATE IDENTITY

process of branding brand (Kiev) goes through certain stages that can be simplified into the following:
1. Naming (selection of a name for the company)
2. Logo design (creating a character or graphic labels using the chosen name)
3. Corporate identity (choice of common graphic forms and their implementation),
4. Establishment on the basis of all the above ideas about sustainable company.

An example of a successful branding can be called, for example, the company Coca-Cola. Logo of the company, to be exact - the brand - known around the world. We can say that this was due to the plan drawn up by the right branding, successful creation of a logo and a properly chosen, a professional in the development of corporate identity.

Given all this, it becomes clear why the development of a logo design and corporate identity should be trusted only to professionals. They will be able to carry out the creation and development of a logo - the logo on all the rules of design and marketing of art to this brand name has fulfilled its purpose.

CREATING A BRAND. LOGO DEVELOPMENT

The concept of branding in Kiev is closely linked to the creation of corporate identity, it does not contain a clear and concise definitions.

Creating a brand - it is a certain set of attributes of the product (brand name), which makes it fast recognizable causes positive associations and experiences. This is laid down in the advertisement, the benefits of the product, due to its high quality, easy to use, interesting design.

Branding - is, in fact, the creation of the brand, the net effect of which is that a buyer would prefer your products to other peers, offered for sale at the market.

Designing a logo - its part of the work to create a brand. But market laws are tough; branding should really reflect the undoubted benefits of the advertised product (service).

The more brands appear in the market, the greater the demands on the companies that are involved in the creation of image production. This is - a good aesthetic and artistic taste, literacy, the ability to summarize the advantages and the essence of the advertising of the product.

THE DEVELOPMENT OF A COMPANY LOGO

When a Brand, the first being developed - the name. Then logo, it leaves an impression on the company, which does not pass immediately, and can last for decades. The logo itself must exercise great and profound impact on people's minds and accurately reflect the nature of your business. In fact, it must pass a system of values. Principles of the company, its mission, and also to represent products or services. Nils you go into the studio, here you can offer logo design at a professional level. This will undoubtedly create a reliable image of your company; your future will strengthen the brand.

It is clear that consumer’s goods basically get basic information about the company through the logo. The logo is part of the brand. It serves as a visual representation of the case. Definitely, it is necessary that even a cursory glance at the logo, it is the people associated with your products. Creating a logo, take into account the fact that you have to use it on letterhead and other media, where it will be displayed in black and white.

Therefore, make sure at the initial stage of development, the logo is not distorted, clear and sharp image is in black and white. We advise you not to follow the design very much newfangled trends, if you plan a long-term management of the business. Too high logo can quickly optimist sense. When creating a need to comply with this balance. Logo design, logo creation, corporate identity, corporate identity - our favorite work! 

Posted By Muhammad Asif7:20 AM

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Presence of Ideas in the Logo

LOGO WITH THE IDEA

Development of the logo and other branding is too subsequently it can be placed on a variety of media, which does not prevent the presence of the logo in the form of sensible ideas.

The idea of ​​the logo should be in tune with your company name and reflect the type of activity of the firm. The more attention will be paid to a number of associative when designing a logo, the logo better in the future will work for you.

The main task of the designer in this sense is to transfer the idea of the logo, its visual qualities, without losing the thread of general concept of the logo, which is the strongest impact on customer perception, is an important step in building brand awareness.

 

HOW TO MAKE A RECOGNIZABLE LOGO

It's clear that the elements developed by your company logo to associate it with your company.

The company logo should not just be recognized, it must be nice recognizable pleasing on the eye, with the original, but simple idea, and certainly literate in terms of design and composition, only under such circumstances logo can carry positive emotions, and saved customers.

In all of this logo should look the same and be readable on all promotional materials and planes, such as letterhead, TV screen or advertising on vehicles.

Logo is a very powerful tool in the market struggle. It is a means to achieve competitive advantages of the company. A memorable image - a sure way to attract clients and to declare itself in the world of business.

Professional logo design as an effective marketing tool of the company becomes a determining factor in the success of advertising and sales of your products.

 

PROFESSIONAL LOGO DESIGN

Professional logo design, emphasizing individuality, needs and direction of your company - this is the minimum that is offered by our studio.

In addition you are invited to address issues related to the formation of a complex image of the company - from the choice of company name, logo development, the formation of brand color palette, corporate font, and ending with the design and creation of a Web site with a good web hosting shaven and further promotion.

Designed logo and other graphic elements can be easily implemented into an existing web site of the company, in order to better represent the Internet and promote your products to the market.

 

THE UNIQUENESS AND MEMORABILITY OF A COMPANY LOGO

Identity, as a set and the combination of elements: the graphics and font solutions, ensures the unity of appearance of all objects related to the company (production, packaging of goods, facilities, equipment, documentation, advertising, clothing, etc.), by which the firm emphasizes the individuality.
Design a logo, as a core element of corporate identity of the company, should be easy to remember and simple, so that customers can easily remember it, and significantly different from other logos, so you can allocate it among the list of competitors.

It is clear that your logo should not resemble the logo of another company. Regardless of the visual quality of your logo, the smell of plagiarism invariably damage the image of the company, hence arises the need for a completely new idea, reflecting the specifics of your business environment.

When designing a logo and corporate identity are not only fonts but also created the graphic elements, as the process image storage in the human mind is faster than the memorization of words and names.

On the memorability of the logo and also affects his personality, which is facilitated by a variety of interesting design solutions. These works can be graphical, color, plastic, acoustic, animation.

 

CREATING A GOOD LOGO

Making a good logo of your company - a factor that allows distinguishing your company among all your competitors. It is important to be recognized in the market of specialized services. This is a very important factor for a successful business, and to do that you need to save individual, unique to your company's features.

A good logo indirectly confirms the reliability of the company, as it ensures that the company complies with all of perfect order, both in production and in any other activity. Well-designed logo subconsciously causes consumers a sense of trust, and on the contrary, the absence of a clearly expressed a common corporate identity significantly reduces the recognition and loyalty to the brand.

It is highly desirable that any outgoing communicative appeal was made out in accordance with the developed logo. Otherwise violated the integrity of the perception of the company or brand and repeatedly increases the cost of advertising. Even if a company has designed logo, but the visuals are created without a single logo designed, it greatly hinders the formation of a positive image in the minds of consumers.

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Posted By Muhammad Asif7:15 PM

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The history of each famous logo of the world sometimes different extremes. Below are some examples of how a company is quite simply order a logo design, while the other is needed for business-grade branding, with the expectation of certain targets.

Let's start with the world successful websites logos of iconic brands that were created on the creative approach.

Logos of the world

Coca-Cola

The first logo of the company "Coca-Cola" was painted in 1886 by an accountant Frank Robinson, a partner of the founder of the company. If you believe the world official website of Coca-Cola, Robinson found that the two Latin capital letter "C" would be very nice to look at advertising. He sought to create a title that should not be confused with any other, so experimented in every way. The result was quite successful: the created of scripts handwriting of the time, became a "chip" companies.

 

Apple

In fact, about this business is easy to write some hefty books. Without exaggeration, we can say that Apple - one of the most exciting technology companies that have appeared in packs of 70's of last century.

The history of "fruit company" contains a lot of folk motifs. Many seemingly simple events retold in the most different ways, overgrown with myths and speculation in the world, turning into a beautiful legend (which is only one story of the appearance of the bitten apple in the logo). And this applies not only to the very Apple , but also to the products manufactured by it. Needless to say, she created the very first computer - Apple 1, with which it all began in 1976, now is a real collector's value, estimated in the hundreds of thousands of pounds. Many are now surprised that attitude to this freak in a wooden box. However, it laid the foundation for the computer industry as such, it was with an eye to him afterwards made ​​numerous solutions from other manufacturers.

 

Dell Logo

The history of the company - one of the leading manufacturers of laptops, netbooks, desktops, servers, as well as smart phones - is, above all, the history of its founder, Michael Dell (Michael Dell). His life is a perfect illustration to come true "American Dream."

 

Mike was born in 1965 in Houston, Texas (Houston, Texas, world). While still a student, he established himself as an enterprising man. At a time when peers were interested only in the game, Mike earned a pretty decent amount for a teenager.

 

Google

The well-known to every user on the Internet Google's logo during its existence has changed more than once. The first of its design was created by one of the co-founders of the company, Sergey Brin back in '98 with the graphics program GIMP. All further changes occurred logo with a light hand Ruth Kedar, a good friend and a university friend Larry Page and Brin. World top search engine.

 

Hp logo

 

The history of the company dates back to 1934. It was then introduced two graduates of Stanford University - Bill Hewlett (Bill Hewlett) and Dave Packard (David Packard). Both with diplomas electronic engineers. The idea to found a company arose spontaneously. And was quickly realized. Already 1 January 1939 the world has more than one company - now Hewlett-Packard , or, in common, HP .

 

The company, which is associated with the majority of today's consumers only with computer hardware and peripherals, was engaged for years of the existence of all kinds of electronics, sometimes to computers having nothing to do. But there is nothing surprising - in those years, none of the computers have not even dreamed of.

 

Intel logo

 

One of the most well-known companies today was formed in 1968. Its founders were such famous personalities as inventor Robert Noyce chip (Robert Noyce) and Gordon Moore (Gordon Moore) - creator of the so-called "Moore's Law" * . After some time, joined the team and Andrew Grove (Andrew Grove), who became in 1979 the president of the company.

 

Initially, the company wanted to call, without false modesty, "Moore Noyce" . However, this decision had to be abandoned by the original reason this name was in tune with the phrase «more noise» (Eng. - "a lot of noise").Some time used the name "NM Electronics" . At the end of the year, a new name " Int egral El electronics ", which have decided to reduce to a more euphonious "Intel" . However, it could not do without funny: it turned out that the word «Intel» already is a trademark of a certain hotel chain in the world. But apparently the new name is a favorite of the founders of the company, they decided to buy it.

 

Microsoft

In 2012, the famous computer company conducted a redesign of its logo. However, not everyone in the world is aware of what workers have done all the work of its own design department of the company.

 

World famous Nike

Phil Knight, co-founder of the company, bought the famous logo with Carolyn Davidson, a student designer in the 71 th year. At that time he gave lectures there and witnessed the accident call girls about how she does not like to view oil paintings in galleries. He invited her to earn over $ 2 per hour, making out graphically charts and graphs. Ultimately logo born during the execution of one of these tasks.

Sam Knight at first skeptical of it, but left, saying that maybe in the future it will change your attitude to it.

 

Pepsi

In the year 2008 during the re-branding of the logo was changed design studio Arnell Group for a million dollars. However, it should be noted that this price included the whole package branding completely.

 

Twitter

Who does not know the famous logo, a bird of the most popular micro blogging service? Meanwhile, it cost only $ 15: it was purchased in the bank stock photos iStock photo Simon Oxley, English artist living in Japan today. Taking into account all fees, eventually designer received approximately $ 6. Since then, the blue bird was revised several times, but the redesign is practically unaffected original idea. Twitter the latest updates from the world

 

Yahoo logo

According to its legendary Internet company, which owns one of the largest search engines. In addition to the search service, Yahoo! offers users a variety of services, such as e-mail, weather reports, stock quotes, and the like.

 

It all started with the fact that two graduate students at Stanford University began to create catalog pages on the web. It was in 1994, when the Internet was no longer a novelty, but still only the beginning. Works, such as those that have begun Jerry Yang (Jerry Yang) and his buddy David Filo (David Filo), no one has ever spent.Originally compiled catalog them wore cumbersome name Jerry and David's Guide to the World Wide Web( "Guide to the World Wide Web from David and Jerry" ). It is strange, but despite the apparent obviousness and simplicity of the idea, to make such a "description" of the Internet to them no one would know. Not surprisingly, the attendance of "Guide" began to grow very rapidly. Realizing that attacked a gold mine, my friends decided to put the matter on a professional basis and registered the company Yahoo! .

The exclamation point at the end there was no accident - the fact that by that time was already a registered trademark of the name «Yahoo». Not wanting to give up the chosen name, the founders simply turned it into an exclamation. It should be noted that from this it just won.

 

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Posted By Muhammad Asif6:04 PM

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